Entrance Plaza at Universal Studios Hollywood 1970s

This authentic 1970s color photograph, captured in 1976, documents the Entrance Plaza of Universal Studios Hollywood in California. The archival image features the park’s bold, mid-century branding, including a large purple and blue hexagonal monument sign with the “Universal Studios” logo in a stylized, decorative typeface. In the mid-ground, distinctive white, mushroom-shaped circular shade structures provide cover for the Information booth and ticket areas. Guests dressed in 1970s fashions, including bell-bottom trousers and colorful shirts, traverse the wide concrete plaza. To the left, a tall flagpole displays the American and California state flags, while a small stone structure and lush greenery border the walkway. This era of the park focused heavily on the Studio Tour, which was the primary attraction before the development of modern high-speed rides. While Universal Studios Hollywood is still standing and has transformed into a major global theme park, this original entrance configuration and iconic vintage signage have been replaced by more modern, high-tech entry portals. This factual record preserves the optimistic and sleek architectural style that welcomed millions of movie fans during the mid-seventies. All our images are available as royalty-free instant downloads for use in books, media, and creative projects – or make your own prints for home, work, or as a truly unique gift.