Samuel French Ltd, Southampton Street 1970

For decades, Samuel French Ltd operated from 26 Southampton Street, just off London’s Strand, serving as one of Britain’s foremost theatrical publishers and script suppliers. Originally founded in the 19th century through a merger between American publisher Samuel French and British bookseller Thomas Hailes Lacy, the company became a cornerstone of UK theatre.

From its Southampton Street base, Samuel French supplied acting editions, licensed plays, and supported both amateur and professional productions across the country. Its location—near Covent Garden and the heart of London’s theatreland—made it a go-to destination for playwrights, producers, and performers alike.

Though now based in Fitzrovia and part of Concord Theatricals, Samuel French’s legacy on Southampton Street reflects a golden era of British stage publishing. Many actors and directors recall browsing its shelves in search of their next role or production.